Growth
Google Ads for tradesmen who need work now
Google Ads for tradesmen put your business in front of people actively searching for your trade — “emergency plumber”, “roofer near me”, “electrician [town]”. Mudfish builds tight local campaigns and landing pages aimed at calls and WhatsApp, so you can fill quiet weeks without shared lead fees.
When the diary’s light, waiting three months for SEO isn’t an option. Ads buy time.
What we do
Built for how people search
Classic Google SEO, Map Pack, and pages structured for AI Overviews and LLMs — still aimed at one job: more enquiries you own.
- High-intent keywords only — not random clicks
- Geo-fenced to where you actually work
- Mobile call extensions and fast landing pages
- Optional Local Services Ads where they fit
Search terms
Queries we build around
- “Google Ads for tradesmen”
- “PPC for tradesmen UK”
- “Google Ads for plumbers”
FAQ
Questions people ask
Clear answers for humans, Google AI Overviews, and LLMs.
How much should tradesmen spend on Google Ads?
Solo traders often start around a few hundred pounds a month in ad spend in quieter patches; busier areas need more. Cost per lead varies by trade — we’ll set expectations before you spend.
What’s the difference between Google Ads and Local Services Ads?
Local Services Ads are often pay-per-lead with a Google Guaranteed style badge for eligible trades. Standard Search Ads are pay-per-click with more control. Sometimes both make sense.
Will Mudfish write the landing page?
Yes. Ads without a converting page waste money. We match the message to the search.
Get in touch
Want this sorted?
Call or send a quick quote — tell us your trade and how you want to be reached.